Before deciding where to allocate your investments, it’s critical to think about your long-term and short-term goals. It’s important to know how much risk you are willing to accept. As you approach retirement, fixed-income securities, such as highly-rated bonds and money market accounts, offer a greater level of safety. But a younger investor might want a more high-risk, high-reward strategy for at least part of their investments to maximize returns over a long period of time.
In contrast to finding an expert or two that seems to make valuable and careful decisions, do your best to avoid listening to share market 'tips' from friends or work colleagues. Typically these people will know less than you and have very little to base their suggestion on. No matter how well meaning it may be, advice from someone who knows next to nothing about the topic in question is not advice.
Matt is a Certified Financial Planner® and investment advisor based in Columbia, South Carolina. He writes personal finance and investment advice for The Ascent and its parent company The Motley Fool, with more than 4,500 published articles and a 2017 SABEW Best in Business award. Matt writes a weekly investment column ("Ask a Fool") that is syndicated in USA Today, and his work has been regularly featured on CNBC, Fox Business, MSN Money, and many other major outlets. He’s a graduate of the University of South Carolina and Nova Southeastern University, and holds a graduate certificate in financial planning from Florida State University.

One constant principle of investing is that markets fluctuate. Stock prices will rise and fall for a number of reasons: the economy, investor sentiment, political uncertainty at home or abroad, energy or weather problems, or even corporate scandals. This means market performance isn’t always predictable. That is why diversification, or spreading the investments in your portfolio among different asset classes and across different sectors within each class, is such an important strategy. Diversification is a time-tested way to manage risk.


Stock trading is a strategy employed to make quick gains, so it’s unlike other investments, which focuses on long-term earnings. Trading infers more frequent activity than investing and when there is a dip in share prices, you should be ready to move, so you need a financial partner to rely on. Scalp traders and day traders operate on a temporary basis, while swing traders could invest for weeks at a time. That is why you must have the best online stock trading site to provide not just the features you need, but also the accessibility, mobility, and customer support necessary to boost your short-term holdings.
NinjaTrader Group, LLC Affiliates: NinjaTrader, LLC is a software development company which owns and supports all proprietary technology relating to and including the NinjaTrader trading platform. NinjaTrader Brokerage™ is an NFA registered introducing broker (NFA #0339976) providing brokerage services to traders of futures and foreign exchange products.
A broker – Your broker will be your gatekeeper to the market. They will facilitate your trades in return for a commission on your trades. When you’re making so many trades each day, an expensive broker could seriously cut into your profits in the long term. Do your homework and find a broker that’s reliable and offers a straightforward, competitive fee structure. To compare platforms, visit our brokers page.

Interactive Brokers is the best broker for international trading by a significant margin. Interactive Brokers allows investors to access 125 exchanges in 31 countries across the globe. This reach is combined with a massive inventory of assets and 60 different order types to plan your entry and exit from a position. Investors can also fund their account in their domestic currency and IBKR will handle the conversion at market rates when you want to buy assets denominated in a non-domestic currency. And, if all that were not enough, the quality of trading tools available through Traders Workstation (TWS) make it easy to execute multi-layered trades across international borders. Interactive Brokers has won this category two years running, and there is no sign of that changing in the near future.


Finally, trading platforms may have specific requirements to qualify for their use. For example, day trading platforms may require that traders have at least $25,000 in equity in their accounts and be approved for margin trading, while options platforms may require approval to trade various types of options before being able to use the trading platform.

At the same time, there are literally hundreds of thousands of individuals who buy and sell corporate securities on one of the regulated stock exchanges or the NASDAQ regularly and are successful. A profitable outcome is not the result of luck, but the application of a few simple principles derived from the experiences of millions of investors over countless stock market cycles.
This is an excellent learning experience and one that is vital to the long-term profitability of anyone in the stock market. To get the real experience, purchase some graph paper and chart the stock price movements each day by hand. Learn to compare this with the overall movements of the equity market or index and a whole new world of investment and money will begin to open up to you!
If the strategy is within your risk limit, then testing begins. Manually go through historical charts to find your entries, noting whether your stop loss or target would have been hit. Paper trade in this way for at least 50 to 100 trades, noting whether the strategy was profitable and if it meets your expectations. If it does, proceed to trading the strategy in a demo account in real time. If it's profitable over the course of two months or more in a simulated environment, proceed with day trading the strategy with real capital. If the strategy isn't profitable, start over.
Even when the stock price has performed as expected, there are questions: Should I take a profit now before the price falls? Should I keep my position since the price is likely to go higher? Thoughts like these will flood your mind, especially if you constantly watch the price of a security, eventually building to a point that you will take action. Since emotions are the primary driver of your action, it will probably be wrong.
A demo account is a great way for beginners to practice trading and test a broker or trading platform without using real money. A demo account is funded with simulated money, so you can try out the broker’s platform features and get familiar with acting on the markets. A warning though – even the best practice platform can’t replicate the pressures that comes with having real money on the line, but it’s a great way to learn the basics and get started with zero risk.
3. Harness technology – With thousands of other traders out there, you need to utilise all the resources around you to stay ahead. With that being said, charting platforms offer a huge number of ways to analyse the markets. You can also backtest your strategy against historical data to fill in any cracks. Mobile apps will also ensure you have instant access to the market, almost anywhere. Combine that with a lightning fast internet connection and you can make fast, informed and accurate decisions.
Understand blockchain – Whilst you don’t need a thorough understanding of the technical makeup of cryptocurrencies, understanding how blockchain works will only prove useful. Once you understand how they secure transactions (blocks) publicly and securely, you’ll be in a better position to gauge the market’s response to big news events. Such as a huge company incorporating blockchain technology into their everyday business operations.
Depending on your goals, investing in individual stocks may be more trouble than it’s worth. Choosing index funds in a specific sector can provide your portfolio with the tilt you want, but with fewer dramatic swings. There are three criteria that can be leveraged to help guide fund choice. The most discussed is “expense ratio,” where lower means fewer fees to you. The second is the number of stocks in the fund. The higher the number, the more diverse the fund. Just as important is “total assets” under management. The more assets, the more other people also agree this is a great fund. When comparing two mutual funds, I’ll line up these three criteria for funds in the same category to make an informed decision.
Stock trading is a strategy employed to make quick gains, so it’s unlike other investments, which focuses on long-term earnings. Trading infers more frequent activity than investing and when there is a dip in share prices, you should be ready to move, so you need a financial partner to rely on. Scalp traders and day traders operate on a temporary basis, while swing traders could invest for weeks at a time. That is why you must have the best online stock trading site to provide not just the features you need, but also the accessibility, mobility, and customer support necessary to boost your short-term holdings.

In order to be successful at both stock trading and investing, you need to be patient and maintain your composure in every situation. The nature of work is stressful, almost hectic, and you are bound to be losing substantial amounts of money some days. It could be very tempting to try to recuperate your losses by “doubling up” on your gamble, or opening high-risk positions that were not a part of your game plan, but this is precisely what you should be avoiding. That does not mean you shouldn’t dynamically adjust your investment plan to fit the current market conditions—it just means you shouldn’t modify your plans in a rushed or disorganized manner while carrying an emotional burden.
Every investor should try to establish what their goals and objectives are prior to investing. There isn’t necessarily a wrong objective, but it’s more important to understand your goals because that will help drive your decisions. For instance, if you plan to regularly trade in and out of stocks, you might be better off opening an IRA account so you don’t have to pay taxes on your trades. If you plan to be a long-term investor, taxes won’t be as important of a factor and you could hold your account in a taxable or tax-free account.
Normally a broker will offer their customers a branded trading platform that’s more or less unique to that individual broker, but there are also independent platforms that can connect to multiple brokers. An independent platform can be a good choice for the experienced trader, while using a broker’s own platform is the easiest way to get started for beginners.
An independent trading platform is used for visualising market data and managing your trading, but it needs to connect to one or more brokers to actually place a trade on the market. These professional day trading platforms typically offer a more advanced interface than that of the average brokerage, and help you to find and place trades with one or more brokers of your choosing. Using an independent trading platform you don’t have to relearn a whole new software just because you change to a different broker.

The commission structure for options trades tends to be more complicated than its equivalent for stock trades. Until the commission cuts that swept the industry in the fall of 2019, most brokers charged a fee for each leg of an options spread, plus a commission per contract being traded. The per-leg fees, which made 2- and 4-legged spreads expensive, have been eliminated for the most part. We are seeing some brokers place caps on commissions charged for certain trading scenarios. 
Limit order: A limit order differs from a market order in that the trade is only completed at a certain price. For example, if you enter an order to buy 10 shares of Nike at $70 each, the order will only go through if the broker can fill at it at a price of $70 per share. Limit orders are a good way to buy and sell stocks that trade less frequently, since there may not be enough willing sellers to fill a market order at a reasonable price. They are also good for stocks that you feel are too expensive right now, but that you'd be willing to buy if the price dropped. These orders are a good for "set and forget" investing, since you can place a limit order that will remain in effect until a stock reaches the price at which you'd like to buy.

Rarely is short-term noise (blaring headlines, temporary price fluctuations) relevant to how a well-chosen company performs over the long term. It’s how investors react to the noise that really matters. Here’s where that rational voice from calmer times — your investing journal — can serve as a guide to sticking it out during the inevitable ups and downs that come with investing in stocks.

We hope that this beginner stock market investing guide sets you on a good path towards further research and learning, investment success and profits. It really is possible to be a successful investor if you want to be, but it will take time, effort, dedication and patience. If you can find those within yourself and treat investing as a journey that will take years, you can do it too.


Equity investments historically have enjoyed a return significantly above other types investments while also proving easy liquidity, total visibility, and active regulation to ensure a level playing field for all. Investing in the stock market is a great opportunity to build large asset value for those who are willing to be consistent savers, make the necessary investment in time and energy to gain experience, appropriately manage their risk, and are patient, allowing the magic of compounding to work for them. The younger you begin your investing avocation, the greater the final results – just remember to walk before you begin to run.

Individual Accounts – With this account, your broker will manage your capital individually and make investment decisions tailored to your needs. The main benefit is having an experienced professional on your side. However, you will pay for that privilege with account maintenance fees and commissions. In addition, some brokers will impose high minimum investments of at least $10,000.
We’re firm believers in the Golden Rule, which is why editorial opinions are ours alone and have not been previously reviewed, approved, or endorsed by included advertisers. The Ascent does not cover all offers on the market. Editorial content from The Ascent is separate from The Motley Fool editorial content and is created by a different analyst team.

If there are any lessons to be learned from the American sub-prime mortgage crisis, the 2008 stock market crash (information here) and Wall Street bailout that followed - and there are lots of lessons - it is that borrowed money can be very dangerous in investments, even when it is being handled professionally. The failure of LTCM, Bear Stearns, Lehman Brothers, Northern Rock and many others shows just how precarious a business model can be with too much gearing.
A trading platform is software used for trading: opening, closing, and managing market positions through a financial intermediary such as an online broker. Online trading platforms are frequently offered by brokers either for free or at a discount rate in exchange for maintaining a funded account and/or making a specified number of trades per month. The best trading platforms offer a mix of robust features and low fees.
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